Northern Film & Media and BALTIC Centre for Contemporary Art have struck a landmark deal that will maximise resources and expand the Gateshead gallery's digital offering.
The new venture will see Northern Film & Media and last year’s Turner prize host work collaboratively to create value from the gallery’s archive, exhibitions and initiatives and reflects rapid digital convergence between the arts and traditional media.
The partnership is charged with creating value from BALTIC Centre for Contemporary Art’s archive, exhibitions and initiatives and reflects rapid digital convergence between the arts and media. Northern Film & Media has chosen to move from its premises in Newcastle to a new office at BALTIC on Gateshead’s Quayside as part of the relationship.
The move has enabled Northern Film & Media to make a significant cost saving and pools the resources of the organisations at a time when austerity measures have reduced public spending on the arts.
The saving will forms an important piece of Northern Film & Media’s new funding jigsaw and will help the agency continue to support the growth of the region’s creative industries, which now contribute 37.6% more to the North East’s GVA than they did in 2010.
Growth has been spurred by NFM backed TV dramas such as Vera (ITV), Inspector George Gently (BBC), United (BBC) and Joe Madison’s War (ITV), which have attracted combined viewing figures of 76 million in the past 18 months. Last week, the BBC announced plans to bring new 8x60 TV drama The Paradise to the North East after receiving support from Northern Film & Media.
The region has also witnessed a dramatic increase in film production with productions such as Song for Marion (Vanessa Redgrave, Terence Stamp, Gemma Arterton, Christopher Ecclestone), The Liability (Tim Roth, Peter Mullan, Jack O’Connell) and The Railway Man (Nicole Kidman, Colin Firth) – currently shooting on location in Northumberland - set to put the North East on the silver screen next year.
“The record-breaking attendance figures for this year’s Turner Prize at BALTIC Centre for Contemporary Art demonstrates the appetite for culture in the North East and we are excited about the prospect of developing a collaborative strategic alliance with the gallery,” said Tom Harvey, Northern Film & Media’s chief executive.
“The support we have received from regional stakeholders will help to to boost the North East’s creative credentials and we are confident that we will be able to add further revenue streams to the business in due course.”